WHAT IS GOPUFF?

Gopuff is a tech start-up that specializes in delivering thousands of different products to consumers that range from snacks, drinks & ice cream to toilet paper & essential household items. Due to being a fast growing & evolving company, there were different phases of rebranding throughout the five years I spent at Gopuff.

360 Campaigns
Paid/Social Media Design

Site Asset Design
Email Marketing Design

OOH Design
Video Editing & Animation

Illustration
Swag Design

NOTEABLE BRANDS/HUMANS:

Pepsi, Ben & Jerry’s, Coca-Cola,
MARS, Philadelphia 76ers,
James Harden, J Balvin

PAID MARKETING

I spent most of my time at Gopuff working closely with the paid marketing team iterating on my own ads and constantly beating the performance of my past ads.

2021 POST REBRAND:

PAID MARKETING

BEFORE REBRAND: EXPLORATION PHASES

REBRAND EXPLORATION 1 (2019)

REBRAND EXPLORATION 2 (2019)

REBRAND EXPLORATION 3 (2020)

REBRAND EXPLORATION 4 (2020)

CAMPAIGNS

TIME TO DELIVER (76ers)

The 76ers partnered with Gopuff during the 2021 season! This campaign was across the span of 3 months during our most recent rebrand, so please note the change in color, font, logo, etc. The campaign included email comms, social posts & stories, a 76ers specific Gopuff bag & t-shirt and other print collateral.

J BALVIN X GOPUFF

Gopuff partnered with the amazing Colombian music artist, J Balvin, to promote the Gopuff app. I had the pleasure of creating 3 custom designed jackets for him.